Over the weekend, it was claimed that Sega was within the midst of buying Rovio, the corporate finest identified for producing the Angry Birds video games. Now, Sega has formally confirmed the deal, marking a uncommon main acquisition for the writer.
Sega has acquired a number of studios prior to now, however these acquisitions are uncommon for the corporate. Now, Sega is including Rovio to its roster, a mobile-focused studio with live-service experience, one thing that Sega is keenly seeking to benefit from.
The deal, which is value round £625 million, will see Sega and Rovio becoming a member of forces. Under its wing, Sega needs to make use of Rovio to spice up its cell sport operations and its live-service choices. Sega believes it might probably use Rovio to “speed up the event of mobile-compatible and multi-platform-supported variations of Sega’s present IP”. With that in thoughts, whereas Angry Birds is well-known, that is not the main motive for Sega’s curiosity within the firm.
In flip, Sega additionally needs to assist Rovio broaden past cell gaming, so Rovio might find yourself changing into a pillar studio for Sega within the years forward.
KitGuru Says: Sega did have a small presence within the cell market already, however this could present a great enhance.
