Tastewise, an AI-powered market intelligence platform for the meals and beverage trade, has launched its newest generative AI resolution known as TasteGPT. This new product is designed to supply speedy and contextual insights into infinite product concepts and assist manufacturers make choices which can be proper for them.
TasteGPT leverages Tastewise’s proprietary AI and the biggest dataset obtainable on meals consumption to supply pace, productiveness, and elevated new product success. It can shorten months of analysis and reply business-critical questions reminiscent of which product concepts are the very best match for Gen Z customers, the place to launch a brand new beverage product, and what the main target of the following advertising marketing campaign must be.
Helping Evaluate Innovation and Make Faster Decisions
Traditional market analysis strategies reminiscent of surveys, focus teams, and syndicated trade stories sometimes report knowledge round 13 months late, lacking important behavioral shifts and making them unreliable within the present fast-moving shopper world. With TasteGPT, product innovators and analysts can run 20 completely different tasks without delay as an alternative of only one, empowering groups to judge innovation and resolve sooner on the proper course for his or her model.
TasteGPT can present real-time product, dish, menu, and advertising marketing campaign suggestions utilizing an AI-powered conversational chatbot. It can even generate ready-to-share stories and decks together with traits, ingredient pairings, and extra to extend pace to market.
“Artificial intelligence is the one solution to mitigate an absence of credible knowledge by enabling organizations to make sense of huge quantities of knowledge,” stated Eyal Gaon, Tastewise Co-Founder and CTO. “With related AI instruments, knowledge turns into significant insights that drive higher decision-making and innovation in real-time.”
Extracting Real-Time Insights
As shopper traits and preferences are ever-changing, real-time entry to essentially the most particular knowledge obtainable throughout all moments of consumption is important. Tastewise’s generative AI options allow customers to establish patterns and extract real-time, correct insights to make data-driven choices sooner than ever earlier than.
By leveraging TasteGPT and the broader Tastewise market intelligence platform, firms will be capable of scale back the effort and time spent on analysis, consensus, growth, and go-to-market methods. Ultimately, this can lead to fast, exact decision-making, fewer uncertainties, sooner concept execution, and elevated accuracy and pace to market.
Tastewise is an AI-driven knowledge platform that gives the actionable insights wanted for resilient decision-making and alter administration within the meals and beverage trade. The platform makes use of AI to research billions of food-related knowledge from its clients, social media, recipes, menus, and extra to supply correct, up-to-date insights in real-time. It works with main meals manufacturers, retailers, and suppliers to information tomorrow’s consumption habits.
