Before anyone actually had time to overlook Dr. Phil (did anyone miss Dr. Phil?), the longtime tv host has introduced his triumphant return to tv together with his very personal cable community. On high of a slate of as-yet unknown information and leisure applications, Dr. Phil himself will host Dr. Phil Primetime, a nightly program airing at 8 PM E.T. beginning February 26, 2024, per Deadline.
Before Dr. Phil closed up store earlier this yr, the daytime sequence confronted poisonous office allegations. Nevertheless, “Dozens of longtime Dr. Phil staffers have relocated their households to Texas” the place a “new state-of-the-art broadcast heart, spanning over 5 acres” is being erected as the middle of Dr. Phil’s new enterprise, Merit Street Media. The identify of the community “refers to McGraw’s publicly said respect for the meritocracy on which the U.S. was constructed,” per the outlet. (Finally, somebody committing to their publicly said respect for the U.S. meritocracy.)
The new channel will probably be populated by “a number of hours of authentic every day programming, together with dwell information broadcasts,” whereas Dr. Phil Primetime will as soon as once more be primarily based round Phil McGraw doing buzzy interviews and giving individuals recommendation. “I completely love speaking to actual individuals about actual issues. People who aren’t simply complaining however are actively on the lookout for actual options to raised their lives. It all begins and ends with actual individuals coping with these points for actual, utilizing widespread sense, fact-based info, and motion plans to create outcomes,” he mentioned in a press release (by way of Deadline). “As at all times, the viewers will dictate our content material as a result of they’re our content material, and I would like my viewer’s assist in constructing Merit Street. I proceed my pledge to assist people, {couples}, and households have the robust conversations, face the laborious realities, and get actual solutions for essentially the most optimistic and efficient consequence.”
